Are you listening?

By Sharon · February 25, 2009 · Filed in Blog, Inspiration, Small Business

When was the last time you really listened to a client?

Often as business owners we’re too busy to listen to our customers. We have proposals to write, orders to fill, emails to return. But one of the best investments of your time comes in connecting with your top clients, asking insightful questions and really listening to the answers. What will you hear?

You’ll hear about their latest problems and initiatives, which can mean new opportunities for you to assist them. You’ll hear honest feedback about your company and the services you provide, which brings you confidence and allows you to make needed corrections before you lose a client. You’ll hear referrals to new customers. And finally, you’ll hear an increased sense of trust and willingness to let you help build your client’s business.

Today, listen to at least one client.